Characteristics of Localization

With Chris Translation, the process of creating, launching, and optimizing multilingual websites is streamlined and cost-effective. Whether your site serves as an informational hub, a brand showcase, a corporate intranet, or an e-commerce storefront, our solutions guarantee that adapting your website for global markets is easier than ever.

Studies indicate that consumers are more inclined to purchase from websites that offer comprehensive content in their preferred language, encompassing checkout processes as well as customer service and chat support. Chris Translation provides real-time chat translation solutions and the option to hire or contract multilingual customer service agents. Furthermore, our dedicated remote interpreting division offers over-the-phone interpretation services in over 170 languages, with more than 85% of calls managed through our Hong Kong-based call centers.

Static images, interactive charts, and other enhanced graphical elements require special attention during the localization process. Whether your website needs simple multilingual layout and desktop publishing of text or a more detailed copy adaptation, Chris Translation has the expertise to ensure that your images and visuals seamlessly complement your localized content, maximizing impact in the target market.

•For organizations seeking a hands-on approach to their multilingual websites and looking to leverage the benefits of a solution that integrates with existing systems and platforms, our technology provides the most flexible range of integration and API options in the language technology industry. We facilitate seamless integration with nearly all leading CMS, database, and e-commerce platforms, offering users maximum flexibility and control over their global content.
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Whether you need to optimize search terms to enhance your site’s organic rankings or conduct an international paid search/pay-per-click campaign to drive traffic, Chris Translation will assist you in evaluating the potential impact of every element of your international campaign.

•Supporting the growth of a global organization can be challenging. The costs and time associated with hiring new employees can be substantial. Chris Translation can collaborate with you to identify the types of personnel essential for achieving your globalization objectives and guide you in sourcing them. When hiring a full-time employee is not feasible, Chris Translation offers a variety of contract and temporary staffing solutions, ensuring that you can support new languages without increasing your permanent headcount.

Major Fields in Localization

Our software localization engineers tackle complex and seemingly daunting tasks, swiftly breaking them down into key components and applying a process-oriented methodology that has successfully localized countless software products and applications. Whether we are creating a build environment, resizing dialog boxes, tracking and fixing bugs, managing version control, writing test scripts, or capturing screenshots, our engineers combine the industry’s most advanced technical knowledge with a client-focused sense of urgency. The result is a comprehensive software localization solution unmatched in the industry. Our testing solutions ensure that your software, websites, and multimedia perform consistently across languages, operating systems, browsers, channels, and devices, effectively avoiding costly delays and potentially damaging flaws. The complexities of software localization mean that even the most skilled linguists and engineers cannot anticipate issues that may only arise in the runtime environment. By testing your software in its native context, we can identify the types of errors that degrade user experience and lead to substandard performance. Common issues include:

Text Expansion / Truncation Externalization of Strings Incorrect Translations Character Encoding / Fonts Locale Issues

Localization into Four Asian Languages

We collaborate with you to develop a tailored approach that seamlessly aligns with your internal operations and personnel, drawing from our industry-leading practices. With the combined resources of our experienced linguistic and functional testers, our in-house testing center based in Hong Kong, and our global network of full-service offshore hubs, we create a secure and cost-effective infrastructure for delivering a comprehensive range of testing capabilities. Our full-time test leads have local access to over 85 skilled linguistic and functional testers across more than 40 languages.

To ensure optimal results, we follow an eight-step testing process:

  1. Conduct Project Analysis: Define all goals, guidelines, and deliverables.
  2. Create a Test Plan: Develop a roadmap for the entire project.
  3. Define All Test Cases: Establish the parameters for testing.
  4. Identify and Train the Ideal QA Team: Select and prepare the best team for your project.
  5. Set Up Test Environments: Configure the necessary testing environments.
  6. Set Up the Bug Workflow: Establish a process for tracking and managing bugs.
  7. Conduct Testing: Execute the testing process.
  8. Update Documentation and Translation Memories: Ensure all materials reflect the latest changes.